Shalin Siriwardhana

Search, growth, and digital strategy notes.

Personal notes on SEO, AI search, content strategy, and durable organic growth.

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Notes / SEO / Nov 3, 2026

PageSpeed Insights Scores May Rise After Lighthouse Update

Pollard quoted a developer who had posted about how single page apps (SPAs) had seen a big improvement in their results since the. The practical question is what this changes for SEO, content quality, and AI search visibility.

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Notes / SEO / Nov 3, 2026

A Practical Way to Build an Action oriented Second Brain for SEO

A practical view on A Practical Way to Build an Action oriented Second Brain for SEO, focused on the signal to inspect, the risk. The practical question is what this changes for SEO, content quality, and AI search visibility.

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Notes / SEO / Nov 3, 2026

Every AI Follow up Question Is Another SEO Opportunity

A practical view on Every AI Follow up Question Is Another SEO Opportunity: the Operator's View, focused on the signal to. The practical question is what this changes for SEO, content quality, and AI search visibility.

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Notes / SEO / Nov 3, 2026

How the Athletic Gets More Clicks with One Simple Trick

It tells you, dear apathetic reader, which articles are generating discussion. It's an extremely simple, clever use of social. The practical question is what this changes for SEO, content quality, and AI search visibility.

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Notes / SEO / Nov 2, 2026

Google Says Technical SEO Remains Key for AI SEO

The interviewer asked John Mueller about listicles. Listicles are like lists of "top companies" that have been used by companies. The practical question is what this changes for SEO, content quality, and AI search visibility.