Shalin Siriwardhana
Personal notes on SEO, AI search, content strategy, and durable organic growth.
Notes / SEO / May 20, 2026
Before we dive in, it's important to set the stage with my approach and provide some important disclaimers. This analysis is... The practical question is what this changes for SEO, content quality, and AI-search visibility.
Notes / SEO / May 20, 2026
1. The Study Methodology: Comparing Traditional Search vs. AI Search Performance 2. Finding 1: Most Brands Have No AI Mentions At... The practical question is what this changes for SEO, content quality, and AI-search visibility.
Notes / SEO / May 20, 2026
Let's take a simple example: generating SEO recommendations for an existing blog. This should be an easy task for an advanced... The practical question is what this changes for SEO, content quality, and AI-search visibility.
Notes / SEO / May 20, 2026
The measurement question, as the industry currently frames it, uses the wrong reference discipline. Brands still hunting for the... The practical question is what this changes for SEO, content quality, and AI-search visibility.
Notes / SEO / May 20, 2026
There are three ways people will see your brand in AI search : brand mentions, citations, and recommendations. Brand mentions are... The practical question is what this changes for SEO, content quality, and AI-search visibility.
Notes / SEO / May 20, 2026
If you're familiar with SEO, getting AI visibility is similar. It starts with how search systems decide what to display. But for... The practical question is what this changes for SEO, content quality, and AI-search visibility.
Notes / SEO / May 20, 2026
In this SEO webinar , Wayne Cichanski, VP of Search & Site Experience at iQuanti, unpacked how AI systems generate answers and... The practical question is what this changes for SEO, content quality, and AI-search visibility.
Notes / SEO / May 20, 2026
UCP Is the Interaction Pillar in Production The Gap UCP Exposes for Everyone Else What Every Website Can Learn from UCP's... The practical question is what this changes for SEO, content quality, and AI-search visibility.
Notes / SEO / May 20, 2026
Commodity content is doomed for two reasons: It is easily summarized (because it has been done to death), and it doesn't make (as... The practical question is what this changes for SEO, content quality, and AI-search visibility.
Notes / SEO / May 20, 2026
Google made Gemini 3.5 Flash the new default model in AI Mode for everyone globally, starting today. The update continues a... The practical question is what this changes for SEO, content quality, and AI-search visibility.