Shalin Siriwardhana
Personal notes on SEO, AI search, content strategy, and durable organic growth.
Notes / SEO / Jul 11, 2026
Google groups pages together when it perceives them to have the same or very similar main content, then selects one as the. The practical question is what this changes for SEO, content quality, and AI search visibility.
Notes / SEO / Jul 11, 2026
Repeatedly querying SearchGPT, Gemini, or Perplexity with the same question can produce different sources each time. They're. The practical question is what this changes for SEO, content quality, and AI search visibility.
Notes / SEO / Jul 11, 2026
This is the second review problem to reach Business Profiles in about a week. Around July 3, people reported a different issue. The practical question is what this changes for SEO, content quality, and AI search visibility.
Notes / SEO / Jul 10, 2026
A practical view on Google Adds Social Reporting; Mueller Warns Against Markdown, SEO Pulse: the Operator's View, focused on the. The practical question is what this changes for SEO, content quality, and AI search visibility.
Notes / SEO / Jul 10, 2026
OpenAI is discontinuing ChatGPT Atlas, its standalone desktop browser. The browser based AI features are moving to the new. The practical question is what this changes for SEO, content quality, and AI search visibility.
Notes / SEO / Jul 10, 2026
Tepper pointed me to an audit from Fuel Online that checked 1,000 enterprise domains. Sixty two percent came back technically. The practical question is what this changes for SEO, content quality, and AI search visibility.
Notes / SEO / Jul 10, 2026
Up until now, a person had a question or intent, typed it into a search engine, received a list of links, and chose one. Getting. The practical question is what this changes for SEO, content quality, and AI search visibility.
Notes / SEO / Jul 10, 2026
An agent that lands on your website has two things it might want to know. The first is what this place is and what it covers. The. The practical question is what this changes for SEO, content quality, and AI search visibility.
Notes / SEO / Jul 9, 2026
Machine written text carries a detectable structural signature, a generation fingerprint, and the detection research treats that. The practical question is what this changes for SEO, content quality, and AI search visibility.
Notes / SEO / Jul 9, 2026
Every example below starts in the same place in Google Search Console: Performance → Queries → + Add Filter →. The practical question is what this changes for SEO, content quality, and AI search visibility.