Shalin Siriwardhana

Search, growth, and digital strategy notes.

Personal notes on SEO, AI search, content strategy, and durable organic growth.

Google’s Generated Interfaces Could Compete with Tool Pages: the Practical Angle

Notes / SEO / Aug 21, 2026

Google’s Generated Interfaces Could Compete with Tool Pages

Generative UI is now accessible worldwide in English for AI Mode and is starting to be introduced in AI Overviews. Google shared. The practical question is what this changes for SEO, content quality, and AI search visibility.

The Keyword Universe Was Always Smaller Than We Thought: the Practical Angle

Notes / SEO / Aug 21, 2026

The Keyword Universe Was Always Smaller Than We Thought

The default reading assumes the job of the tool is to explain why you did or did not appear. That expectation comes straight from. The practical question is what this changes for SEO, content quality, and AI search visibility.

Google Expands Personalization Across Search, Discover & News: the Practical Angle

Notes / SEO / Aug 20, 2026

Google Expands Personalization Across Search, Discover & News

Websites can now embed an interactive Preferred Sources button on their pages. Clicking it adds the site as a Preferred Source. The practical question is what this changes for SEO, content quality, and AI search visibility.

The Next AI Money Grab: Charging for Editorial Corrections: the Practical Angle

Notes / SEO / Aug 20, 2026

The Next AI Money Grab: Charging for Editorial Corrections

I have little doubt this will eventually happen if publishers aren't already doing it. But to understand the "why," you first. The practical question is what this changes for SEO, content quality, and AI search visibility.

InMotion Hosting Launches Tiered Agency Partner Program: the Practical Angle

Notes / SEO / Aug 20, 2026

InMotion Hosting Launches Tiered Agency Partner Program

VIRGINIA BEACH, VA, August 19, 2026, InMotion Hosting, a founder led infrastructure partner built on owned infrastructure and. The practical question is what this changes for SEO, content quality, and AI search visibility.

JavaScript Links Can Make Your Pages Invisible to AI Search: the Strategic Visibility Angle

Notes / SEO / Aug 20, 2026

JavaScript Links Can Make Your Pages Invisible to AI Search

The test site is a Brazilian business classification directory with roughly 2,400 pages, a project I own and operate. The. The practical question is what this changes for SEO, content quality, and AI search visibility.