Shalin Siriwardhana
Personal notes on SEO, AI search, content strategy, and durable organic growth.
Notes / SEO / Jun 20, 2026
The current wave traces to a late April question from Pedro Dias, a former Google employee. He asked whether others were seeing. The practical question is what this changes for SEO, content quality, and AI search visibility.
Notes / SEO / Jun 20, 2026
One approach is sample design, as outlined by Kevin Indig on his LinkedIn post. We need to approach AI prompt tracking through. The practical question is what this changes for SEO, content quality, and AI search visibility.
Notes / SEO / Jun 19, 2026
The system succeeds because it looks for the organizational structure of an attack, which is the mass reuse of a specific. The practical question is what this changes for SEO, content quality, and AI search visibility.
Notes / SEO / Jun 19, 2026
Microsoft is rolling four new features into the Bing Webmaster Tools AI Performance dashboard. Citation Share, Intents, Topics,. The practical question is what this changes for SEO, content quality, and AI search visibility.
Notes / SEO / Jun 19, 2026
AI Mode queries are triple the length of a traditional search query. Planning related queries grew 80% faster than AI Mode. The practical question is what this changes for SEO, content quality, and AI search visibility.
Notes / SEO / Jun 19, 2026
The spec sets out to solve a coordination problem. Today, an agent has to be wired to each tool, MCP server, or API it uses ahead. The practical question is what this changes for SEO, content quality, and AI search visibility.
Notes / SEO / Jun 19, 2026
The biggest difference between pruning content for AI SEO over traditional SEO is that large language models (LLMs) are capable. The practical question is what this changes for SEO, content quality, and AI search visibility.
Notes / SEO / Jun 19, 2026
USA Today Co. is using AI assisted shell files to publish breaking sports coverage faster. The strategy is designed to capture. The practical question is what this changes for SEO, content quality, and AI search visibility.
Notes / SEO / Jun 18, 2026
A search index matches a string. A language model interprets one. Those are different jobs, and they reward different input. The practical question is what this changes for SEO, content quality, and AI search visibility.
Notes / SEO / Jun 18, 2026
You don't need a computer science degree here, but a basic understanding of how AI works helps explain the benefits of this. The practical question is what this changes for SEO, content quality, and AI search visibility.