Shalin Siriwardhana
Personal notes on SEO, AI search, content strategy, and durable organic growth.
Notes / SEO / Sep 2, 2026
Ask a marketing team to define "AI visibility," and the answer will likely focus on mentions and citations. Should someone ask. The practical question is what this changes for SEO, content quality, and AI search visibility.
Notes / SEO / Sep 2, 2026
Applicants must meet the criteria of an online search engine under the DMA and target users within the EEA. They must not be. The practical question is what this changes for SEO, content quality, and AI search visibility.
Notes / SEO / Sep 1, 2026
A practical view on Anthropic AI Watermarking: What It Means for Content and SEO, focused on the signal to inspect, the risk to avoid, and the decision it should change.
Notes / SEO / Sep 1, 2026
Schema is far less a ranking switch than a trust builder. Think of it as a tool that tells you apart from similar entities,. The practical question is what this changes for SEO, content quality, and AI search visibility.
Notes / SEO / Sep 1, 2026
Kevin opened with a story he said he had never told publicly. Around 2020, PureLinq nearly shut down. "Overnight I think I lost. The practical question is what this changes for SEO, content quality, and AI search visibility.
Notes / SEO / Sep 1, 2026
Rank Math said that the Support Agent was the first part of a larger plan to deploy AI agents within Rank Math that can interact. The practical question is what this changes for SEO, content quality, and AI search visibility.
Notes / SEO / Aug 31, 2026
Prompt mapping is the process of identifying the questions your audience is likely to ask AI platforms and organizing them by. The practical question is what this changes for SEO, content quality, and AI search visibility.
Notes / SEO / Aug 31, 2026
Start by identifying the subject on which your brand has a legitimate reason to be heard. Your territory of authority isn't every. The practical question is what this changes for SEO, content quality, and AI search visibility.
Notes / SEO / Aug 31, 2026
Markdown files are machine and human readable content that contains markup that signals whether something is a header and so on. The practical question is what this changes for SEO, content quality, and AI search visibility.
Notes / SEO / Aug 30, 2026
The developer of The SEO Framework SEO plugin recently tweeted that when a user opens Rank Math's Help & Support section that the. The practical question is what this changes for SEO, content quality, and AI search visibility.