Shalin Siriwardhana
Personal notes on SEO, AI search, content strategy, and durable organic growth.
Notes / SEO / Aug 19, 2026
The August 2026 spam update is the third Google has released this year. The March 2026 spam update was the fastest confirmed. The practical question is what this changes for SEO, content quality, and AI search visibility.
Notes / SEO / Aug 19, 2026
DataDome, a bot defense vendor, reports 17.7 billion AI agent requests across its network in the second quarter of 2026, up 45%. The practical question is what this changes for SEO, content quality, and AI search visibility.
Notes / SEO / Aug 19, 2026
The methodology is straightforward, but most teams haven't implemented it. When a user clicks on a cited snippet inside a Google. The practical question is what this changes for SEO, content quality, and AI search visibility.
Notes / SEO / Aug 18, 2026
Not all searches on ChatGPT use web search. Anything contained in its training data can be answered quickly without using RAG,. The practical question is what this changes for SEO, content quality, and AI search visibility.
Notes / SEO / Aug 18, 2026
1. AI Visibility: "Best Of" Listicles Boost Your Competitor's AI Visibility More Than Your Own 2. llms.txt: Nothing Reads Your. The practical question is what this changes for SEO, content quality, and AI search visibility.
Notes / SEO / Aug 18, 2026
Let's start with the mechanism. When someone asks an AI assistant a question, that question doesn't get run as a single search. The practical question is what this changes for SEO, content quality, and AI search visibility.
Notes / SEO / Aug 18, 2026
Local marketing has evolved in distinct stages, with each evolution adding a requirement on top of the last rather than fully. The practical question is what this changes for SEO, content quality, and AI search visibility.
Notes / SEO / Aug 18, 2026
Google launched Generative AI performance reports in June and, as of August 11, they're live for everyone. The report shows how. The practical question is what this changes for SEO, content quality, and AI search visibility.
Notes / SEO / Aug 17, 2026
Our Chrome extension records the raw data stream ChatGPT sends to the browser, including fields the interface never displays. The practical question is what this changes for SEO, content quality, and AI search visibility.
Notes / SEO / Aug 17, 2026
Some brands with high domain ratings, large keyword portfolios, and millions of monthly organic visits barely surfaced in their. The practical question is what this changes for SEO, content quality, and AI search visibility.