Shalin Siriwardhana

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Page 5 of 33.

Microsoft Just Proved a Point About Search Today: the Practical Angle

Notes / SEO / Jul 2, 2026

Microsoft Just Proved a Point About Search Today

For a couple of years, the claim that human search and AI answering are two different problems has had to be carried on logic. The practical question is what this changes for SEO, content quality, and AI search visibility.

6 min read
Should I Block AI Crawlers or Measure Their Value First?: the Practical Angle

Notes / SEO / Jul 2, 2026

Should I Block AI Crawlers or Measure Their Value First?

First, let's look at the different types of bots that visit a website. Common bots that will be visiting a website regularly. The practical question is what this changes for SEO, content quality, and AI search visibility.

7 min read
ChatGPT Thinking Mode Changes Which Brands Get Cited: the Practical Angle

Notes / SEO / Jul 2, 2026

ChatGPT Thinking Mode Changes Which Brands Get Cited

ChatGPT's high reasoning mode acted like a different search surface for brand visibility in a Semrush analysis with Kevin Indig. The practical question is what this changes for SEO, content quality, and AI search visibility.

6 min read
GraphRAG: What Entity-first Retrieval Means for SEO: the Operator's View

Notes / SEO / Jul 1, 2026

GraphRAG: What Entity first Retrieval Means for SEO

GraphRAG extends traditional retrieval augmented generation (RAG) with a knowledge graph that helps AI understand entities and. The practical question is what this changes for SEO, content quality, and AI search visibility.

6 min read
61% of CMOs Say Local Marketing Is Too Complex: Here’s the Fix: the Practical Angle

Notes / SEO / Jun 30, 2026

61% of CMOs Say Local Marketing Is Too Complex: Here’s the Fix

Value won't come from simply plugging data into an LLM. 89% of leaders said their tech investments haven't fully delivered, with. The practical question is what this changes for SEO, content quality, and AI search visibility.

6 min read