Latest Posts

Page 10 of 56.

Does Topical Focus Make Your Brand More Visible?: the Practical Angle

Notes / SEO / Aug 6, 2026

Does Topical Focus Make Your Brand More Visible?

To test the hypothesis, Semrush was kind enough to provide me with a broad sample of AI Visibility Toolkit data across about. The practical question is what this changes for SEO, content quality, and AI search visibility.

The Future of Discoverability: the Practical Angle

Notes / SEO / Aug 6, 2026

The Future of Discoverability

Discoverability is the premise that people encounter your content wherever they spend time. There are three phases of discovery:. The practical question is what this changes for SEO, content quality, and AI search visibility.

AI Visibility Measurement: What to Track & What to Ignore: the Practical Angle

Notes / SEO / Aug 6, 2026

AI Visibility Measurement: What to Track & What to Ignore

These are a mix of leading and lagging indicators that you have varying degrees of control over. I'll make the case for why each. The practical question is what this changes for SEO, content quality, and AI search visibility.

The Real Reason Paid Search Could Be Your AI Search Advantage

Notes / SEO / Aug 6, 2026

The Real Reason Paid Search Could Be Your AI Search Advantage

Most businesses think of their Google Ads account as a place where budget goes in and leads come out. But it's also one of the. The practical question is what this changes for SEO, content quality, and AI search visibility.

What Happens When AI Overviews Contradict Paid Search Ads?: the Practical Angle

Notes / SEO / Aug 5, 2026

What Happens When AI Overviews Contradict Paid Search Ads?

I started with a classic transactional query: "What is the best plumber for a broken pipe?" Directly below it sat an AI Overview. The practical question is what this changes for SEO, content quality, and AI search visibility.

Reddit CEO Intends to Show More Reviews and Recommendations: the Practical Angle

Notes / SEO / Aug 5, 2026

Reddit CEO Intends to Show More Reviews and Recommendations

The question was whether Huffman could visualize the Reddit feed integrating video and machine learning in the way other social. The practical question is what this changes for SEO, content quality, and AI search visibility.