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Schema, LLMs & the Low Bar for ‘Evidence’ in GEO: the Practical Angle

Notes / SEO / Jun 16, 2026

Schema, LLMs & the Low Bar for ‘Evidence’ in GEO

Schema, or Schema.org structured data, is a collaborative vocabulary built by Google, Microsoft, Yahoo, and Yandex to let. The practical question is what this changes for SEO, content quality, and AI search visibility.

How AI Helped Build Hreflang XML Sitemaps at Scale: the Practical Angle

Notes / SEO / Jun 16, 2026

How AI Helped Build Hreflang XML Sitemaps at Scale

I use AI primarily for practical, time saving tasks, including: Generating regex patterns when I need a quick solution without. The practical question is what this changes for SEO, content quality, and AI search visibility.

Google Says Markdown for AI SEO Strips Away the Parts That Matter: the Operator's View

Notes / SEO / Jun 16, 2026

Google Says Markdown for AI SEO Strips Away the Parts That Matter

The TL;DR of this part is that HTML is for browsers to render into a visible page for humans, as well as for screen readers to. The practical question is what this changes for SEO, content quality, and AI search visibility.

Google’s Unexpected Take on Site Folder Structure and SEO: the Operator's View

Notes / SEO / Jun 16, 2026

Google’s Unexpected Take on Site Folder Structure and SEO

Mueller's answer focused on the impact to analytics and being able to accurately track the different visitors. His answer was. The practical question is what this changes for SEO, content quality, and AI search visibility.

What Matters in an AI Prompt? Intent or Keywords?: the Practical Angle

Notes / SEO / Jun 15, 2026

What Matters in an AI Prompt? Intent or Keywords?

1. How Prompt Wording Impacts AI Brand Visibility 3. Insight 1: Human Prompts Only Look Different On The Surface (Mostly) 4. The practical question is what this changes for SEO, content quality, and AI search visibility.